Art & Culture · USA
Teodora Guererra Fine Art
Gallery-style commerce for an artist's originals and editions
- Period
- 2022 — 2023
- Services
- Shopify development, Catalogue architecture
- Stack
- Shopify, Liquid, JavaScript
- Live
- Visit site
Overview
An online gallery and store for artist Teodora Guererra — original textured paintings alongside open and limited-edition prints, presented the way a gallery would show them rather than as a flat product grid.
Challenge
Selling one-of-a-kind originals alongside reproducible prints needs a catalogue that handles unique inventory, editions, and custom sizing — while still presenting the work like a gallery, not a generic store.
What we built
A catalogue structure separating originals from open and limited editions, shop-by-size/price/color discovery, a lookbook presentation, and a retailer referral program.
Outcomes
- Originals, limited editions, and prints organized in one coherent catalogue
- Shop-by-size, price, and color discovery built for browsing collectors